
Manage and Govern High-Quality Data with PIM and MDM
Bring together all types of content and data into one seamless solution.

Product Information Management (PIM) and Master Data Management (MDM) help you maintain accuracy and control at every step
Companies often turn to PIM and MDM solutions because their data is in chaos, and they need a remedy that will help them run and grow their business. Syndigo unifies data sets, processes, and internal and external systems, making it easier to manage and govern high-quality data.
Harness Data Complexity with our Enterprise Data Suite
Product Information Management (PIM)
Product Information Management is often referred to as a technology or a system that manages large amounts of data across supplier and distribution channels. But more accurately it is the process itself. Also, a PIM solution is only as effective as its connections to the data ecosystem. If it manages data but isn’t connected to the sources that need that data, what’s the point?
Many companies use multiple systems: A PIM to manage data plus others for delivery. But it doesn’t have to be this way. Syndigo is the only omnichannel system you need to manage and deliver high-quality content.
Benefits of Product Information Management
Workflows to enable teammates to share information on a single platform. Source data and assets from multiple suppliers and private labels.
Account for many (and evolving) standards, requirements, and delivery formats.
Comprehensively check for inaccuracies, inconsistencies, and errors.
Distribute product information widely.
Master Data Management (MDM)
Master Data is the core data that runs through an enterprise’s digital ecosystem. It typically relates to customers, suppliers, products, parts, employees, materials, locations, recipes, and more. Consolidating this information in an MDM platform the single, trusted source of master data—is critical to running, growing, and transforming a business. With Syndigo’s future-ready MDM, organizations can manage, govern, and analyze their master data intelligently.
The true power of our MDM is in connecting the interactions between data domains. Syndigo is a unified, multi-domain MDM, which ties together customer, location, and product information. For example, an item’s Product domain (weights and measures, branding) can connect to its Customer domain (materials suppliers, distributors, retailers) as well as the Location domain (stores, warehouses, distribution centers). Together, they create a highly intelligent information system for governance, management, and tracking.
Benefits of Master Data Management
Maintain complete and accurate data. This is critical to not only running efficient systems and programs, but creating loyal customers.
Use our MDM to develop data structures that improve process efficiency, streamline product updates, reduce cost, and power sales efforts.
Our coordinated systems ensure content flows securely from internal resources to retailer sites, so you can deliver quickly and expand to new channels.
With our MDM platform, you can improve governance, manage product definitions and hierarchies, and develop a flexible taxonomy to ensure consistency and understanding.
Customer Domain Master Data Management
Customer Master Data Management is a specific domain configuration to help you understand and anticipate your customers’ needs in today’s real-time economy. With Customer MDM solutions, you can create, manage and centralize customer records to ensure accuracy across your systems and avoid duplication of data. It delivers a single “customer view” for all stakeholders globally by linking and synchronizing customer information across heterogeneous data sources.
Benefits of Customer Domain MDM
Unify data to handle customer insights with a flexible system architecture that results in a single view of the entities you’re interested in through a single source.
Connect your customer experience data to other domains to uncover gaps and trends, then craft new experiences to drive quality engagement and spark growth.
Harness your data to be more useful. Scale faster with automated, hyper-personalized processes. Predict next-best actions that guide customers to their desired outcomes while enabling your team members to perform their best.
Digital Asset Management (DAM)
Remote work and collaboration across functions are making a centralized digital asset management solution indispensable. Our DAM solution manages and distributes digitally stored content such as images, documents, creative files, and multimedia files. It integrates with other Syndigo solutions to serve as the single source of truth for digital asset files.
Benefits of Digital Asset Management
Sort digital assets into relevant categories and allow quick access to files stored in remote servers or the cloud.
Make it easier to share, collaborate on, and publish digital assets, providing better visibility and control throughout the process.
Save time and focus on higher-value activities by eliminating the manual handling of digital assets, such as searching for files and resizing.
Provide data on digital asset usage, so your organization can understand how assets are being used and optimize marketing or business strategies.
MILLION MDM/PIM ENTITIES MANAGED
CUSTOM VALIDATIONS & BUSINESS RULES
MILLION DIGITAL ASSETS
DATA QUALITY RULES, EXECUTED 1 MILLION TIMES PER DAY
“Since implementing Syndigo (formerly Riversand), we have eliminated data inconsistencies by leveraging rules and artificial intelligence. In addition, while hours spent by our teams on data manipulation tasks have been reduced by 60%, BAMA can introduce new products to the market 70% faster than before. We are extremely satisfied, and we are looking to see what else we can achieve with Syndigo’s flexible, yet robust and future-proof solution.”
– Trond Aske, CIO, BAMA Gruppen AS