Incremental Lift: A Key Measure for Product Pages
When it comes to optimizing product page performance, sales numbers and marketing ROI don’t always tell the complete story. In addition, it is important to
2020 Success: Shaped By Stellar Product Content
There will be many prognostications of what the new year will bring. Here are a few for 2020 that we believe will be important to
Three Ways to Connect with Your Customers without an Online Sale
Here are three ideas for building an audience of customers who buy from somewhere other than your direct website or retail store. Some of these
How Content Drives Success: What You Can Learn from Kantar’s PoweRanking 2019
Kantar recently released the 2019 edition of their PoweRanking report, and in it they highlight the “Retail Climate Change” taking place within the consumer goods
Walmart is growing. Here’s How to Make the Most of Your Product Listings
Walmart’s success in both eCommerce and in-store sales are well documented. In addition, their delivery and BOPIS services have also grown. It’s clear that one
Syndigo Around the World – A Growing Global Focus
It's no surprise to anyone that eCommerce is growing worldwide. As our clients look to expand to other markets, we at Syndigo plan to be
Helping to IGNITE our Clients’ Content Programs
Since becoming Syndigo this January, we’ve wanted to create a premier client event to provide a venue to share successes and learn. This August, we
Summer Checkup: Driving Shopper Conversions Using a Holistic eCommerce Approach
It’s hard to miss the focus this week on eCommerce. One simple idea – Amazon Prime Day – has become an annual online shopping frenzy.
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